The placement of the apostrophe in the commercial's title tells us that the parking lot belongs to just one player. However, The Player's Lot probably refers to the lot in the arena where all the players park. Rich says, "I could be wrong. Maybe there's some player out there with enough cars to have his own lot and lot attendant."
Hmmm... not mentioning any names, but perhaps a certain overrated Laker who was named league MVP...
I'm glad other people noticed this. It was driving me crazy every commercial break, but my indignation was met with indifference by those watching with me.
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